CHRIS PEARCE-RAMWELL
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Cheese.

Forking around during lockdown

5/5/2020

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There is not a huge call for photography when the world is on lockdown so I have been enjoying some time in my studio,  the first thing was to clear out some old equipment that 'might get used one day' so Ebay has been a bit busy of late and the Royal Mail has enjoyed some increased patronage.  I have also had some time to get back to some tabletop photography.
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Monochrome fork lit from side casting interesting shadow across white surface. Fuji X-T4 Fujifilm XF 60mm, lift with video spotlight. Mounted on a Gitzo Traveller Carbon Tripod
There are countless angles and shadows to play with when trying this type of photography.  The shadows can also be crisper or softer depending on the type of light used and the distance from the subject.  The fork is on a sheet of A4 white copy paper.  Different effects can be created when using a different background too.

One of the takeaways from this project is that maybe I need to polish my cutlery more often.

​If you want some photography ideas or want to learn more about photography then give me a call on 01935 571 007 or email chris@chrispearceramwell.co.uk
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Celestial Conversion

22/4/2020

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Celestial Conversion Fuji X-T4 Fuji XF 10-24 15 Seconds at f4 ISO 3200 edited in Lightroom, removing noise and straightening image. Camera was mounted on a Gitzo Traveller Carbon Tripod with a Gitzo Ballhead
So the satellites have been flying through our skies with amazing visibility over the last couple of nights.  Somehow I missed them but as it was a mild night I thought that I would stroll to the rugby field next to our house and see if any good images could be had.  
I originally was just making pictures of the sky with no visual hook and this didn't seem to work, instead I recomposed nearer the goal posts and this is the final image.  It would have been nicer if that very bright star was more rugby ball shaped but you can't have everything.
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Hi Corona

18/3/2020

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So Covid 19 has arrived with a vengeance and has closed down a large part of the world.  Bill Gates gave a Ted Talk in 2015 saying that the next big crisis was not nuclear war, terrorism or conflict.  It would be a virus and the result would remove three trillion dollars from personal wealth for the people that survive.

On the plus side I had the chance to take the drone out to one of my favourite churches and get a couple of new perspectives.
It was quite  windy day but the skies were clear and dry.  I hope to spend the next couple of weeks adding to my collection of views from above.  If you are bored then check out that Ted talk by Mr Gates on Youtube.
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agriculture and drone application

12/3/2020

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A Field can be analysed in 12 minutes

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Walking a field to determine areas for increased seed or nutrients used to take an hour or more and the results were sometimes as patchy as the field itself.

By deploying a drone a field can be photographed in as little as little as 12 minutes and then after processing the high resolution imagery the results can then be analysed to highlight areas of concern.

By flying at 400 feet over a controlled route plan images can be as detailed as five centimetres per pixel and once all imagery is stitched together to produce a detailed aerial view much clearer than satellite imagery.

I  attended a Grow Agri event held at Pershore College sponsored by the European Union Development Fund with speakers including Drone Ag.  The purpose of Grow Agri is to promote innovation and entrepreneurship by encouraging growth and diversification into the Agri-Tech sector through a combination of seminars and grant funding.

Agri-Tech is strategically important for the growth of the UK economy and promotes the development of processes and services to allow the agriculture sector to transition into a modern technology enabled sector to meet future demands.
Some farmers may choose to purchase the equipment directly to undertake this activity.  They would also need to have CAA approval for commercial operations.  Hold appropriate drone insurance and maintain their flying skills.  For others simply walking the fields as have been done for a millennia may be the preferred method and lets face it, who doesn't like a good walk.
For other farmers however, outsourcing is a very attractive solution with fast effective results helping them make informed decisions an planting and supplements which could increase yields and reduce the use of supplements.

​Give me a call if you would like to know more.
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Price Waterhouse Coopers have determined that commercial drone application will add £42 Billion to the British Gross Domestic Product by 2030 and agriculture will be one of the main beneficiaries.
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Packing Light

10/3/2020

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The best camera is the one you have with you.

In the good old days I used to carry so much kit that a day trip became almost a mini expedition.  These days, I minimise my equipment to just what will be required on the day and in addition to the good old Iphone 11 I often sneak in my Fuji kit.  Here is a video on what I take.
You can create quite a diverse range of images with a very simple camera set up.  The video is a few years old now but the equipment still works fine and despite sensor and camera technology advancing fast these X100s beasts still produce awesome images.
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Walking the dog

6/3/2020

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Introducing Sam, my ex racing Greyhound.

Sam's racing name was Izzy Handsome and he used to race out of Poole in Dorset. 

​At least twice a day he demands a minimum of a twenty minute walk and luckily enough we live in a gorgeous village with a huge variety of walks.

​Sam is around 8 now and has gone prematurely grey.  Probably in sympathy with me.  Luckily he is not losing his hair quite so fast though.
People often assume that greyhounds need a lot of walking.  They have fast twitch muscles and burn their energy off in a short space of time preferring to devote as much time as possible to rest and relaxation.  Any time left is spent eating and being stroked.

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This is Sam's favourite place to walk and explore. It is the Church of All Saints in Martock.  Whether exploring the fields or lanes Sam loves to sniff and also enjoys checking out the gravestones old and new in the church yard.  This picture was not captured with any of my professional cameras, just an Iphone which I suppose goes to prove that the best camera is the one you have with you.
This is Lyndsey.  She often accompanies Sam and I on our walks and in the absence of a suitable model she reluctantly stands in.
Sam is the second ex racing greyhound that has come to live with us and he and his late brother have provided endless hours of affection and photographic possibilities.  
If you are looking for a chilled out pet then the ex racing greyhound might be perfect for you give these guys a call and learn more:
https://foreverhoundstrust.org
Forever hounds trust is dedicated to the rescue, rehabilitation and rehoming of unwanted, abused or abandoned greyhounds and lurchers.

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The future is in the sky

6/3/2020

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I am often asked about Drone services and up to recently relied on a 10 metre carbon pole to get to places that ground based photography cannot reach.  

This month I achieved my UAV pilot wings from a great Company called UAV8.  The achievement involved a written examination and practical flight assessment and after producing a required Operations Manual was awarded a Permission for Commercial Operations from the Civil Aviation Authority.
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It might be surprising to read but in order to fly an Unmanned Aerial Vehicle commonly referred to as a Drone the rules and regulations for flight are exactly the same as if I were piloting an Apache helicopter.
The skies above the UK are just as crowded as the ground so in order to minimise the risk of accidents all commercial drone pilots must comply with strict regulations which are fully enforceable by law. 
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Once permission from the CAA was granted I also joined the Association for Remotely Piloted Aircraft (ARPAS-UK) 
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thinking left and right

28/10/2019

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Left and Right Brain Thinking

Our brain is an intricate organ.  At approximately 1.4 kilos, it contains roughly 100 billion neurons and 100 trillion connections.  It is the command centre of all that we think, feel and do.

It is divided into two halves and within each half particular areas control certain functions.  Although the two halves look broadly the same there is a huge difference in how they process information.

The left side of the brain is could be classified as Logical and the right side Artistic:
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Left
Sequential, Detail, Words, Logic, Numbers, Measurement, Recall, Grammar, Patterns, Literal Meaning, Content, Name Recall, Time Awareness, Components, Maths, Science

Right
​Simultaneous, Holistic, Pictures, Intuitive, Shapes, Motion, Imagination, Intonation, Emphasis, Accents, Abstract, Context, Recognition, Spatial Awareness, Objects, Art, Music

Centre
This is where the reticular activating system is based.  A diffuse network of nerve pathways in the brainstem connecting the spinal cord, cerebrum, and cerebellum, and mediating the overall level of consciousness.

The RAS is the reason you learn a new word and then start hearing it everywhere. It’s why you can tune out a crowd full of talking people, yet immediately snap to attention when someone says your name or something that at least sounds like it.

Your RAS takes what you focus on and creates a filter for it. It then sifts through the data and presents only the pieces that are important to you. All of this happens without you noticing, of course. The RAS programs itself to work in your favor without you actively doing anything. Pretty awesome, right?
In the same way, the RAS seeks information that validates your beliefs. It filters the world through the parameters you give it, and your beliefs shape those parameters. If you think you are bad at giving speeches, you probably will be. If you believe you work efficiently, you most likely do. The RAS helps you see what you want to see and in doing so, influences your actions.
You can train your RAS by taking your subconscious thoughts and marrying them to your conscious thoughts. They call it “setting your intent.” This basically means that if you focus hard on your goals, your RAS will reveal the people, information and opportunities that help you achieve them.
If you care about positivity, for example, you will become more aware of and seek positivity. If you really want a pet turtle and set your intent on getting one, you’ll tune in to the right information that helps you do that.
When you look at it this way, the law of attraction doesn’t seem so mystical. Focus on the bad things and you will invite negativity into your life. Focus on the good things and they will come to you, because your brain is seeking them out. It’s not magic, it’s your Reticular Activating System influencing the world you see around you.

When photographing homes the images we present will encourage the viewer to confirm what they have seen and the RAS will seek to confirm the visual information already provided.

If you want to learn more feel free to get in touch

email chris@chrispearceramwell.com
​phone 01935 571 007




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    Chris

    Photographer with mild OCD and an Auditory Digital NLP bias

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CPR Logistics Limited

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​chris@chrispearceramwell.com
Chris Pearce-Ramwell t/a CPR Logistics Limited
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